Hi, I'm Meher
An empathic product designer driven by psychology, data, and design to solve problems for people.
My Work/About Me
Currently, I'm a Product Designer and Manager for a Growth team focusing on consumers at Pivothealth.com under the Healthcare.com umbrella. Previously, I’ve worked for Jackpocket, Zola, and MTV, where I was an active part of shipping & launching web and mobile products to millions of users locally and internationally.
Designing an experience to improve monetization of returning users through experimentation and understanding their previous behaviors. This initiative focuses on improving the recommendation engine to give the users curated Quote results.
View Case StudyOptimizing and designing an experience to better understand our users through blue sky thinking, experimentation, improving the recommendation engine and curating results for the users.
View Case StudyRedesigning an outdated ticketing system to better align with the users needs while innovating within the online lottery gaming space.
View Case Study
I'm passionate about product design because I work well with people.
My multicultural background, coupled with my love for creative solutions, allows me to pinpoint issues that aren’t easily communicated. Living and working across three continents and six countries has made me more intuitive, helping me build bridges between diverse consumers. (Like the nine months I spent working in Guatemala in 2019, designing for growth while identifying and creating processes to close the cultural communication gaps between the tech, product, data science and design teams.)
My propensity to solve problems allows me to see data points as more than just numbers: My approach combines empathy and psychology to see data as real people from a bird’s eye view. (For example, earlier in 2020 I broke my right ankle and dislocated my right elbow in the same week and used my learnings from this experience of temporary disability to enhance inclusivity in design. Don’t worry! I’m doing much better now and actually went for my first run at the end of summer.)
By 16, I helped connect 500 youth volunteers to one another in Dubai at a non-profit organization, independently started my own two businesses where I eventually sold my jewelry designs to Forever 21, and taught young girls how to read, write, and do crafts at an orphanage in India. By 26, I shipped and launched over nine web and mobile product features to international audiences at different companies in collaboration with various teams, increased conversion rates by 36% YoY, and lived/worked for almost a year in a country where I didn’t speak the language.
In between pushing pixels, you can find me running my own Etsy shop, exploring more of my creative side 🎨, meditating on random benches around New York 🧘🏽, hosting and curating for BIPOC creatives at Ethels Club 📲, making charcuterie boards 🧀, and writing at the intersection of design and social justice (featured on UX Collective and UX Planet 📝)
I'm fluent in English, Hindi, Punjabi, Emojis and can adapt to Spanish, Arabic, and Farsi — say hi in whichever suits you! You can reach me on mehergoel@gmail.com 👋🏽
